Northwestern University

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Filtering by: Keyword market segmentation Subject Social psychology

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Scales, Segments, and Neighborhoods of Change: An Investigation of Active Mobility Adoption

Description:

The purpose of this dissertation is to investigate the adoption of active mobility through the lens of three fundamental concepts: scale, segment, and neighborhood. Scale refers to both the aggregation of geospatial data and the measurement of latent constructs through behavioral survey instruments. Segment refers to the various clustering approaches...

Keyword:

active transportation, market segmentation, community, well-being, and travel behavior change

Subject:

Geography, Social psychology, and Transportation

Creator:

Biehl, Alec Michel

Owner:

Scholarly Digital Publishing

Language:

en

Date Uploaded:

02/12/2020

Date Created:

2019-01-01

Resource Type:

Dissertation

Alternate Identifier:

etdadmin_upload_685030 and http://dissertations.umi.com/northwestern:14802