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Description:: Scholarly inquiry has yielded a wealth of evidence in support of narrative-based strategies for persuasion, and yet support for this approach is less consistent in relation to contentious or controversial issues. To better understand why this might be the case, the first part of this dissertation reports a theoretically-guided content...
Keyword:: media effects, narrative, abortion, message format, narrative persuasion, and persuasion
Subject:: Mass communication and Communication
Creator:: Brooks, John Jennings
Owner:: Scholarly Digital Publishing
Language:: en
Date Uploaded:: 08/23/2023
Date Created:: 2023-01-01
Resource Type:: Dissertation
Alternate Identifier:: etdadmin_upload_1013586 and http://dissertations.umi.com/northwestern:16755

Description:: In this dissertation, I assert that a contradictory aesthetic has remained and been reborn in the U.S. daytime soap opera through time and technology; I call this the “everyday implausible.” Using textual analysis and archival research, I follow this genre from its beginnings on radio, through its move to television...
Keyword:: soap operas, radio, television, YouTube, sound, and aesthetics
Subject:: American history, Mass communication, and Women's studies
Creator:: Emmett, Ilana Ruby
Owner:: Scholarly Digital Publishing
Language:: en
Date Uploaded:: 06/22/2022
Date Created:: 2022-01-01
Resource Type:: Dissertation
Alternate Identifier:: etdadmin_upload_879402 and http://dissertations.umi.com/northwestern:15934

Description:: This dissertation argues that network television was a vehicle for the promotion and enactment of female intellectualism in the US during the period directly following World War II. Beginning in the late 1940s and throughout the 1950s, network television included among its offerings programs that were designed to appeal to...
Keyword:: Cultural History, Television, Media Studies, Whiteness Studies, Film Studies, and Middlebrow
Subject:: Mass communication, Women's studies, and American studies
Creator:: Goldstein, Leigh Mathia
Owner:: Scholarly Digital Publishing
Language:: en
Date Uploaded:: 02/01/2021
Date Created:: 2020-01-01
Resource Type:: Dissertation
Alternate Identifier:: etdadmin_upload_769860 and http://dissertations.umi.com/northwestern:15320

Description:: This project centers set design as the primary aesthetic, economic, and sociopolitical driver of the sitcom genre’s emergence and development during the first half of the twentieth century. My work treats sitcom set design as a category of historical architecture that can be (and has been) mapped, toured, built, and...
Keyword:: radio, television, house, sitcom, domestic, and design
Subject:: American history, Mass communication, and Architecture
Creator:: LaPlaca, Laura N
Owner:: Scholarly Digital Publishing
Language:: en
Date Uploaded:: 01/21/2021
Date Created:: 2020-01-01
Resource Type:: Dissertation
Alternate Identifier:: etdadmin_upload_742942 and http://dissertations.umi.com/northwestern:15104

Description:: With more jobs in science, technology, engineering, and math (STEM) fields available than people to fill them, the United States is extremely focused on increasing STEM education to address this gap in the future workforce. This focus is not exclusive to higher education and secondary schooling, but rather, it has...
Keyword:: preschoolers, learning, haptics, STEM, tablets, and Tanvas
Subject:: Early childhood education and Mass communication
Creator:: Pila, Sarah
Owner:: Scholarly Digital Publishing
Language:: en
Date Uploaded:: 01/21/2021
Date Created:: 2020-01-01
Resource Type:: Dissertation
Alternate Identifier:: etdadmin_upload_738851 and http://dissertations.umi.com/northwestern:15061

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